When media folks received a cryptic invite to an HBO Westworld experience at CES, we knew we were in for it. But no one could’ve predicted that the night would end in the fifty or so gathered dinner guests erupting in shocked gasps.
By the end of the 2.5-hour interactive performance experience at Las Vegas’ NoMad, the activation put together by creative agency Big Spoon revealed itself to be much more than just a clue about Season 3 of HBO’s dystopian TV series. It was also one of the most incisive commentaries on our real-world future to emerge from the biggest conference in tech.
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